Our T’s are here

Are many requests by Another Adventure fans we have recently launched some amazing bespoke t shirt designs which are available in our store.

There is something for everyone with a growing catalogue of designs and styles.

The Cybertruck launch, learn from the process

🚀 5 Things To Learn From Elon Musk And His Cybertruck Launch (#4 Is My Favorite)
Elon just posted that Tesla already received 146,000 pre-orders worth $8 billion just over a day after they unveiled the Cybertruck.
Without any paid ads.
What do you think about the car?
There’s a lot of discussion about it, but I wanna share with you KEY business and marketing lessons I’ve learned from Elon…
…that can impact your business if you apply them.

🛑 Lesson #1 – Build & Leverage Your Personal Brand
Do you know the CEO of BMW, Mercedes or Audi?
Probably not.
But you probably know that Elon Musk is CEO of Tesla.
He built his personal brand and put a face to the Tesla’s brand.
That way, people can buy into his specific personality, vision, and stories.
Same as Russell Brunson is the face of Clickfunnels brand.
It’s really powerful and Elon can also leverage his well-known personal brand to launch new companies in the future.
It’s much easier to launch something new when you built an audience of people who know, like and trust you.
🔥 Conclusion:
Don’t hide behind your company’s name.
Instead, build your personal brand and show real people that represent your company.
Be on social media, do videos, blogs, etc..
People are hard-wired bond and relate with faces and voices more than logos and colors.

🛑 Lesson #2 – Host A Live Event To Launch New Offer
Don’t just launch your product and put it on your website.
Instead, create hype and excitement around the LIVE event.
Tesla host a launch event when presenting a car to the market.
That’s where Elon reveals his new car and opens the cart so people can buy it.
Before this event, there’s a lot of buzz and anticipation created which makes it even more powerful.
Same thing with APPLE.
How they launched iPhone 11 recently?
Yeah…they hosted a launch event to reveal new products to the market.
🔥 Conclusion:
When launching a new offer to the market, set a date of a live event where you’ll present the offer and open the cart.
Before the event, focus on getting a lot of attention and create curiosity and excitement about the event.

🛑 Lesson #3 – Be Polarizing In Your Marketing
If you try to appeal to everyone…you’ll end up appealing to no-one.
You should polarize in your marketing.
See, many people HATE on the design of Cybertruck.
Honestly, I don’t like it either.
But some people love it.
Which creates two different groups who endlessly argue with each other on social media.
That’s how you create engagement that leads to going VIRAL.
And Elon knows that well.
Even his own personal brand is polarizing.
Remember him smoking weed on the live podcast?
Everybody was talking about it and there were discussions if it’s right or not.
It’s OK to have haters.
There’s no-one well-know who don’t have any haters.
🔥 Conclusion:
Try to appeal only to our ideal customers and purposely REPEL everybody else.
As Grant Cardone says “Hate me or love me…at least you know me”

🛑 Lesson #4 – Sell First, Build Later
Cybertruck is not expected to go into production until late 2021.
But Tesla just pre-sold over 146,000 of them in 24 hours.
Of course, not everyone who deposits $100 will purchase (for clever people in comments).
But the key lesson here is to always SELL first and build it later.
There is nothing riskier than spending your time and money on creating a “perfect” product without any validation.
I’ve seen this happen a lot…
Someone got an idea on the “revolutionary” product so he or she spends months or even years developing it and putting a lot of money behind it.
Just to find out that nobody wants to buy it.
Or someone has an idea for launching an online course.
So he or she spends months to create fancy videos and membership area…
…just to find out that he or she doesn’t know how to sell it.
Don’t do this mistake.
Instead of developing a physical product in volume, just create a sample and pre-sell it like Elon Musk do (KickStarter style).
Or you can drop ship similar products from China to validate your idea.
When it comes to the online courses or coaching programs, simply create just outline, pre-sell it and then deliver it LIVE with your students.
That’s how I pre-sold 43 clients into my online course without having any content in place.
🔥 Conclusion:
No matter what product you’re launching, always sell it first and build it later.

This will not just validate your idea and offer, but also brings your CASH so you get paid to build it.

🛑 Lesson #5 – Start Selling Premium Product First
This is a key lesson I’ve learned from Elon 1,5 years ago.
You’re familiar with the value ladder, right?
If not, it means that you start selling low ticker products and then ascend your customers to higher ticket ones.
Well, Elon Musk is doing the exact opposite and I’ve found it’s much better.
In 2016, Elon shared his “Masterplan” to grow Tesla that he wrote in 2006.
Here’s the plan:
1. Create a low volume car, which would necessarily be expensive
2. Use that money to develop a medium volume car at a lower price
3. Use that money to create an affordable, high volume car
Every business needs cash flow and that’s why this approach is so effective.
Because if you start selling the most expensive product in your value ladder first, you need just a few clients to generate great cash flow.
Let me give you an example in the coaching/digital product world.
If you’re an expert in Fitness and you wanna launch coaching business around that, don’t start with $7 ebook.
It would be extremely difficult to build a cash-flow needed to grow your business.
Instead, do what Elon did to grow Tesla.
Start with the most expensive, premium product first.
Let’s say it’s $5,000 coaching program with full support and accountability.
Now, if you get just 10 sales…
…you generated $50,000 worth of revenue for your business.
You can then reinvest into paid ads, team or developing new products later.
Just to compare it – it would take you 7,142 sales to make the same amount of revenue with $7 ebook.
What do you feel is easier?
Making 10 sales or 7,142 sales?
Of course, it’s much easier and effective to make 10 sales at a higher ticket price.
🔥 Conclusion:
Start at the top of your value ladder when launching a new business.

This way, you’ll be able to create not just needed cash-flow but also demand for other more affordable products later.

I hope you got some value from this!

Do you agree with these lessons?
And what did you learn from Elon Musk?
Share it in the comments below 👇
– Murray

Air Source Heatpumps- Heating Your Home in The Most Efficient Manner

What Is an Air Source Heat Pump?

Heating a home has never been as costly as it is today, and it will just turn out to be more costly with Oil demands and costs set to take off soon. So, what would you be able to do to decrease the expense of your heating bills? Indeed, use less oil! That sounds simple yet shouldn’t something be said about your comfort?

An air-source heat pump is an effective method for cooling and heating your home or office. They keep running on power and utilize the air temperature outside to cool or heat buildings. They have a refrigerant system that comprises a compressor and a condenser. Fundamentally, it assimilates heat in one area and discharges it in another.

These heat pumps are essentially used to warm a building; however, they can also be utilized to cool one. They can give all the heating and cooling requirements for a building in the areas of moderate temperatures. They are also used to heat water and they can heat water up to 65ºC. In some cases, they must be matched with more conventional methods for heating water because their effectiveness can drop in cool temperatures.

How Does it Work?

These heat pumps work on the same rule to a household fridge. Similarly, as a cooler concentrates heat from its inside, air-source heat pumps concentrate heat from the outside air even when the temperature outside is as cold as – 19c. The heat separated from the air is ingested into a liquid, which is siphoned through a heat exchanger in the heat pump. The low-grade heat removed by the refrigeration system is then gone through a heat pump blower and is then amassed into a higher temperature of heat which can be utilized to warm your home.

Advantages of Air Source Heat Pumps

There are many advantages of heating your home most efficiently through Air Source Heatpumps. Some of them are discussed below:

Cheaper to Oil Fired Heating or LPG Alternatives

When installed and measured effectively, Air Source Heat Pumps are a less expensive type of warming than Oil Fired Heating or LPG boilers. Air Source Heat Pumps ought to have a COP of around 4.2 which implies that for each 1kW of power you put in to run it you receive 4.2kW worth of heat in return.

Help You to Save Your Money

It is one of the cost-effective answers for your mechanical high temp water needs. It is extremely useful in decreasing your service bills since it devours low power. Then again, if you utilize some other option for your boiling water needs, in this way, it might be exorbitant and increase your service bill also.

Generate Less CO2 Emissions

Since heat pumps are high in proficiency and they work utilizing the power they produce less Co2 discharges than other heating frameworks that keep running on Gas, LPG or Oil.

Easy Installation

It has a jagged structure which makes it simple to fit in any space and thusly, it is simple to install and work too. It requires low upkeep than some other item, even though its support is simple.

Combine Heating and Cooling Systems into One

At the point when you install air source heat pumps, you profit by the warmer and forced air system in one. This implies you can diminish expenses and time related to installing two unique systems that fill separate needs, just as decrease the measure of physical space required for two individual innovations.

Electric Shock Resistant

Because of its trend-setting innovation and solid structure, these air-source heat pumps are stun verification and play out their capacity without making any issue.

Energy Efficiency

Although air-source heat pumps will require the power to run, they will make a negligible effect on the earth. At the point when individuals over-depend on their boilers, it can both harm and will expand the carbon impression of a home. It will also bring about traditional sources of vitality running dry which can be distinguished as the motivation behind why bills are reliably expanding.

Longevity

Each winter there is the dread that your boiler will break and need a fix. This can be a genuine burden, particularly if the breakdown administration can’t get to your home in a rush. When air source heat pumps are installed in your home, they can typically be disregarded with no consideration or upkeep for 20-30 years. It is likewise worth thinking about how a lot of cash you could spare over this timeframe.

Space Saver

Pumps cannot be seen or heard once installed. They will consume next to no space in the home and are regularly set outside of the home, as opposed to in it, which means they will never disrupt the general flow.

Health Benefits of Air Source Heat Pumps

In contrast with other cooling and heating advances, air-source heat pumps are calm to work. Most prominently in case you’re hoping to cool your home and utilize a window cooling unit, the air source heat system is fundamentally calmer (and more wonderful to utilize.)

Air source heat pumps also fill in as a decent hotspot for air filtration and dehumidification and can make for happy with living conditions for individuals especially delicate to allergens or poisons noticeable all around.

Notwithstanding expanded agreeableness from clamor benefits, air source heat pumps help improve air quality through air filtration, diminishing allergens noticeable all around while warming and cooling your home. They additionally help to dehumidify your condition, leaving living spaces pleasant.

Conclusion

Concluding from the above mentioned, you can say that air source heat pumps are the correct decision for your mechanical high temp water needs. These are accessible in various setups, in this way, that you can easily settle on the decision which suits your needs.

This system is valuable throughout the late spring and winter months. Although the establishment of the system is more exorbitant than different systems, the air source heat pumps ordinarily pay for themselves in a matter of two or three years. The activity expenses are considerably less than the standard system, making it perfect. Air source heat pumps likewise require little upkeep and ordinarily keep going for significant periods

We have successfully installed LG Therma V R32 ASHP in the Pembrokeshire and Carmarthenshire areas and South Wales. Saving people considerable amounts on their heating costs.

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Doctors In Scotland Are Now Issuing Prescriptions to Go Hiking

The Shetland Islands High up in the North of Scotland are a windswept and rugged Island landscape, full of wide open areas, thousands of migratory birds, rock formations like you have never seen, with winding footpaths everywhere. An epic place for long, lingering walks and time spent taking in everything nature has to offer.

Last year we took a week off and drove to the Highlands to experience it first hand, what an adventure it was. The place was breathtaking. A couple of snap shots of the trip are in the article.

Doctors are now starting to realize time spent outdoors can be a great treatment for chronic health issues. So Doctors in the Shetlands are now issuing “prescriptions of nature” as part of an initiative to address health issues without drugs if you can imagine that.

From high blood pressure to anxiety, diabetes an depression, the medical community is learning that many ailments and diseases can be treated with activities like birdwatching, maybe a little kayaking, perhaps combing a beach for shells, even skipping pebbles across a slow-moving stream. Even just sitting silently in a forest, meditating. Encouragement to get out side is the message.

Stag Selfi

NHS Shetland, the health authority in the Scottish archipelago, has authorized their doctors to prescribe brushes with nature not as replacements for traditional health care, at least not exclusively, but as a healthy supplement. The hope is the program will be a success and open others’ eyes in the traditional medical community to such non-traditional and subtle treatments for body and mind.

We would like this to be picked up by other areas or health boards,” said Helen Moncrieff, a health manager in the Shetland. “There is so much evidence that nature is good for us, and this is a simple way to get people outdoors and experiencing nature in a city or a wilder place like Shetland,” she said in her interview.

Hiking, swimming, cycling simply just getting outdoors and moving have been shown to have dramatically beneficial health effects, but the nature prescription program also taps into a connection with wilderness as a means to provide an easy kind of care for the mind and body. Use a tracker to watch your heart rate and steps.

Appreciate a passing cloud, the programs suggests. Plop down in the grass and make a daisy chain. “Really look at a lichen.” Stare out to the sea and watch for passing whales. On a brisk, windy and rainy day, stand still, close your eyes and let the wind rush past and “feel the exhilaration of wind and rain on your face.”

Authorities have published a calendar so the best times to get out bird watching showing the seasons of activity, with the help of a bird watching society.

The message is simply put “Get out there” with the elements. Doesn’t need to be fancy just get out for a short walk, or go out fot the day. Dont forget to wrap up warm and be prepared.

Grohe toilet frames

These frames are used to wall mount a toilet pan. These are great and you can see the floor under the frame giving the illusion of more space especially when used in a small bathroom or shower room. I was sceptical when I first seen these methods of fitting a toilet as I questioned the strength but I can say I have tried and tested them and being over 300lbs they are super strong. Obviously they need to be fixed / secured well but they are great.

Here is a link to Amazon to buy at the best price

Click here